Our Business Ethics

  • We believe in building brand.
  • We believe that honesty and trust are the keys to a successful agency and client relationship.
  • We believe in a NO conflict of interest policy.

Discount Policy

  • Discount policy is based on volume commitment.
  • Penalized 12%-20% if agency/ advertiser not reach commitment.
  • Advance payment term is requested on key TVs.

Negotiation Skills

  • Very strong relationship with TV station, Print & Publication, Digital owners & other industry supplier.
  • Delivering positive programming deals (higher rating, to get better benefit, barter to get air-time).
  • Securing 30%-40% premium positioning for Client brands.
  • Develop SWOT analysis on key TV stations to identify opportunities to improve media deliveries and come up with recommendations to built up relationship between Client & TV station.

VMC Data System

Automatic data/ information management & interface.
Build the plan into our system :

  • Taylor Nelson Sofres Media Ratings and Monitoring
  • Double Click/In house software tracking for online.
  • Ad hoc media data from Yahoo, FTA, Cimigo‚Ķ